In a free Webinar hosted by WhatTheyThink.com, the printing industry's leading source of news and information, Dr. Joe Webb, one of the industry's best-known consultants and a 26-year veteran of the graphic arts industries, shared his insight on the state of the industry at the end of the first half of 2004, and his views about how 2005 would shape up. Nearly 400 senior printing executives from around the world registered for this event, which was sponsored by EFI (NASDAQ: EFII). While most of the attendees were from North America, viewers tuned in from Austrialia, Turkey, Russia, Brazil, Europe and Asia. The audio of the Webinar and PDF of the presentation are available online:http://members.whattheythink.com/home/webinar062304.cfmAmong the non-economic topics covered by Dr.
Webb were: -- The print business owner's "to do" list (imperative things that must be done in the new print economy), -- What drupa's events may mean for GraphExpo, including a discussion about the role of trade shows in the B2B media mix-- Dr. Joe's Summer Reading List"The economy's momentum is clear to everyone except the printing business and the media," said Dr. Webb, "but advertising is starting to pick up and so are printers' profits. This is a good sign for the months ahead, and perhaps the worst is over for the restructuring of the printing industry. Though demand may still be headed down, we may have found a way to be more profitable with cost management and smart investment."Both new jobs and net new businesses are on the rise, and Dr.
Webb forecasted GDP to remain on a +4% to +4.5% growth path for the balance of 2004, and still holding strong at +3.5% to +4% for 2005. Dr. Webb also projected that the Fed would raise rates at least twice during the balance of 2004, ultimately ending 2005 at 3.5%.
And he pointed out that CEO enthusiasm is still somewhat constrained by the uncertainty of world events, stating that small businesses and outsourcers?including printers?can benefit from their unwillingness to step up infrastructure investments.
While recovery in the printing industry in terms of print shipments is not as strong as much of the rest of the economy, Dr.
Webb indicated that printing profits are on the rise, which is good news for the industry.
Overall printing profits have risen to an annualized $4.5 billion level, a level not seen since late 2002.
"The key to maintaining this increased profitability," according to Dr. Webb, "is to aggressively manage capacity utilization inside the plant.
It is also important to offer the right product mix and to maintain control of the sales process?getting beyond the order taker stage to gain a better understanding of how you can solve business problems for your customers?a much different approach than simply selling print."???Dr.
Webb continued, "Management matters.
It almost doesn't make a difference what the industry is doing?individual companies that are well-managed can do well even in tough economic times."Other advice Dr. Webb shared with the graphic arts community included:-- Revisit your business goals.
Doing things differently but having the same goals will not change the nature of your business.
Sometimes this may mean walking away from business that no longer fits within the current strategy.-- Be part of the "outsourcing" movement, helping your customers reduce their total cost of business communications-- Call on customers?where the demand originates.
And call your own business as a customer to see how customer-friendly your organization is.The presentation, including audio, can be accessed at no charge by visiting: http://members.whattheythink.com/home/webinar062304.cfmDr. Webb will be presenting quarterly updates through the balance of the year, hosted by WhatTheyThink.com. He also provides commentary in his weekly WhatTheyThink columns, available to Premium Access members.About EFI:EFI is the world leader in digital imaging and print management solutions for commercial and enterprise printing. EFI's award-winning technologies offer document management tools from creation to print, including high fidelity color and black and white Fiery? print servers that can output up to 2000 pages per minute; powerful production workflow and print management information software solutions for increased performance and cost efficiency; and an array of business-critical enterprise and mobile printing solutions. EFI stock trades on the NASDAQ under symbol EFII.
Their web site is www.efi.com.About WhatTheyThink.com:WhatTheyThink.com is the print and publishing industry's leading online community. The company offers a mixture of free and subscription-based content for industry executives. Additionally, WhatTheyThink.com provides a robust content syndication program serving related web sites. About Dr. Joe WebbIndustry commentator and forecaster Dr.
Joe Webb is a 26+ year veteran of the graphic arts industry. He has served the industry as a consultant, executive, and the founder of the TrendWatch surveys. His academic background is a combination of business, computer technologies, and graphic arts. His doctoral work was completed at the NYU Center for Graphic Arts Management and Technology. Dr.
Webb has worked with industry suppliers of all types, including those marketing capital equipment such as presses, software developers, computer and peripheral manufacturers and developers, national and multinational organizations, associations, and others. A frequent speaker at industry events, Dr. Webb's weekly column "Fridays with Dr. Joe" appears at www.WhatTheyThink.com where it has become a must-read feature for the entire printing industry. (Photos of Dr.
Webb for editorial purposes can be downloaded at www.drjoewebb.com/press )Dr. Webb is the author of "Renewing the Print Industry: A Contrarian's Constructive Perspective." A sample of that report can be downloaded from http://www.ContentDesk.com/prfiles/2004/06/03/131251/renew_ind_toc&chap1.pdf.
What?s New in Checking ? From Designs to Photos
Just about everyone has a checking account. Checks present easy ways to make payments and they have simply become a way of life. Most checking accounts are pretty much the same, but there are some ways that you can make the most out of your personal checks.For years, there have been many companies that print personal checking supplies. They've been for sale at the bank, through the mail, and on the internet. Each check printer has developed their own designs, while sharing some similarities.The new breakthrough in check personalization is the photo check.
Thanks to the digital era and email capabilities we are now able to get your new checks with your own style, straight from your digital camera or scanner.Here's how photo checks work. All you need to do is take a picture. It might be of your family, a favorite scene, or your family pet. When you go online to order your new check blanks, find a company with a photo check option....
What?s New in Checking ? From Designs to Photos
Playing With The Color And Image
Does your image appear good on the screen, but looks blurred, jagged or fuzzy when you print it?To clearly see the difference of the quality of image on screen and on print, take an image from the internet. Zoom it out or make it larger. Can you see how series of little squares appear on the image? Try to print it and you'll see that the color will fade. There will be a change in the resolution.Resolution is, basically, the sharpness or crispness of an image. When an image is shrunk, the color looks lively.
When you blow it or enlarge it, the color will fade and the image will look unclear.Resolution is defined as the number of pixels contained in the monitor. Pixel, from the words "picture element", is the basic unit of programmable color in a computer image. The resolution is measured by the number of dots per inch (dpi), which is equal to the numbers of squares of color in an inch. A standard resolution for an image should be 300dpi and 400dpi for images containing text.The...
Playing With The Color And Image
My Printer Died - An Epitaph
My printer just died. My Epson C60 that I've had for almost 2 years was my buddy. I loved that printer. It was there for me through thick and thin. Sure it had it's quirks and idiosyncrasies like not printing when my office temperature dropped to 17 degrees because I forgot to turn the thermostat up one bitterly cold morning.
I had to open the lid and point a ceramic space heater inside to thaw it out. There were times that it drove me crazy. Sometimes when I asked it to print something for me it would sit there and clean itself for what seemed like an eternity. Whirr - click- pop - pop - whirr - click etc, etc, etc. I could pull my hair out sometimes.
Why does it always do that when I'm in a hurry?My old Epson and me became pretty good friends though. It always treated me good with sharp, detailed prints. I never had to worry about going broke with ink cartridges because the generics I used in her were really cheap and since I bought them from myself I got the VIP discount....
My Printer Died - An Epitaph
What's On Your Door, Nuthin'?
Someone once asked me: "How come children get what theywant and adults don't ?"I then usually ask, "Well, what's on ?your' door?"Lots of children, if they have some form of allowing parents,have pictures of horses on their walls and doors, and picturesof other stuff that they like and want. If you'd study this a bit....you may find that the kids have thestuff in their experience that is pasted on their doors and walls.As I write this I have two girlfriends with children who alsohave horses ! When you go to the children's bedrooms, guesswhat's on their walls? Horses!So, what's the catch?Adults think it's childish and messes up the walls and stuff.Therefore, Adults are too "big" to paste their dreams on theirown walls, because, why? Well, it's childish and messes upthe walls!But it gets even more ironic. Many businesses have story orgoal boards in their offices. Car Dealers have them. Movie andTV Producer offices have them.
Have them, what? Walls thathave stuff they want to happen,...
What's On Your Door, Nuthin'?
What's On Your Door, Nuthin'?
Someone once asked me: "How come children get what theywant and adults don't ?"I then usually ask, "Well, what's on ?your' door?"Lots of children, if they have some form of allowing parents,have pictures of horses on their walls and doors, and picturesof other stuff that they like and want. If you'd study this a bit....you may find that the kids have thestuff in their experience that is pasted on their doors and walls.As I write this I have two girlfriends with children who alsohave horses ! When you go to the children's bedrooms, guesswhat's on their walls? Horses!So, what's the catch?Adults think it's childish and messes up the walls and stuff.Therefore, Adults are too "big" to paste their dreams on theirown walls, because, why? Well, it's childish and messes upthe walls!But it gets even more ironic. Many businesses have story orgoal boards in their offices. Car Dealers have them. Movie andTV Producer offices have them.
Have them, what? Walls thathave stuff they want to happen,...
What's On Your Door, Nuthin'?
Farnum and Cahalan Join Cognetix Advertising and Marketing
Charleston (ContentDesk) January 12, 2006 -- SCLori Farnum, Art Director, and Jerry Cahalan, New Business Development Director, have recently joined Cognetix Advertising and Marketing.
Lori Farnum is an Art Director with eight years experience in advertising. She recently worked with Rawle Murdy Associates where her clients included Piggly Wiggly, Orient Express Hotels, and the American College of the Building Arts. Previously she worked with Photo FX and TBC ad agency in Baltimore.
Her clients have included Discovery Channel, TimeLife, Harrah's Casinos.Jerry Cahalan was formerly associated for four years with Adams Outdoor Charleston as an Account Executive specializing in new business development.
His clients included McDonald's, KB Home, Burger King, and Prudential Carolina.
While with Adams, Cahalan developed the highly watched Vories Medical Walter-date4dud campaign.
Prior to Adams, Cahalan was an Account Executive with Mayflower Movers...
Do You Mistake Dad for A Wallet?
Dads have to work harder than ever to provide for their families, and may be too tired to give as much quality time to their family that they would love to give. In Oliver Sacks' book, The Man Who Mistook His Wife for a Hat, the author tells a story about a brain injured man who perceives his wife as a hat. Is it really any surprise that he didn't see her as a race car, but as a comfortable hat that he enjoyed wearing?Do you make the same mistake with your husband or Dad? Do you tend to interact with him only when you need money? Has he become nothing but a "wallet" to you?This Fathers Day, make the time to improve your relationship and show him that you love him for all that he means to you, whether he's your Dad or the father of your children.It's too easy to fall into narrow roles in a family, and Dad certainly can add to the impression that he's only there as a meal ticket. But with a little bit of effort, you can change this around. He may the type of father who generously...
Do You Mistake Dad for A Wallet?